David Harrison Ferrell's orange brand with the logo resembling a scribble on the left.
Video - 2017

One of the hot topics in our modern world is environmental sustainability. It’s something we cannot avoid to think about also when designing. Considering that the power of storytelling in expressing a concept is extraordinarily formidable, I knew I had to narrate my view on this matter. Only by doing our part can we reach great heights.

The video was edited as a part of a nature-themed talk show to speak about the changing climate and the effects it’s having on our Earth. The concept is based on a storytelling that starts from our origins, passing through the effects of climate change, offering various ways we can stop it in its path of destruction, and ending in a summary that leads to the hashtag #stopclimatechange.